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When naming our baby, my wife and I went through 3 dictionaries, asked 6 elders, and struggled for 45 days without making a decision. This is a real complaint from a soon-to-be father, reflecting the common concerns of countless new parents. According to 2025 data from the parenting platform 'Maternal and Infant Research Institute', 78% of expectant parents spend 1-3 months naming their baby, with 42% repeatedly modifying names due to issues with meaning, rhythm, and duplication rates. In fact, baby naming is not mysticism, but a systematic project that balances cultural connotation, practicality, and compliance.

According to research data from the American Entrepreneurship Association, 72% of startups need to invest an additional 30% in marketing costs in their first year of operation due to inappropriate brand names to compensate for cognitive gaps, and even 18% of companies are forced to rename due to name infringement, missing their golden development period. For entrepreneurs and business owners, company naming is never simply 'creating a label', but a core decision that determines brand foundation, affects user perception, and relates to business value.

"Spent 3 weeks thinking of 10 brand names, either already registered or awkward to pronounce, finally had to settle for one hastily, always feeling it's not quite right." This is a common pain point for many entrepreneurs and brand managers when launching new projects. Nielsen's 2025 Brand Awareness Report shows that 72% of consumers will prioritize trying products due to 'memorable and favorable' brand names, while a failed brand name may cause 40% loss of early marketing investment. Brand naming is never a simple combination of words, but a core strategy that determines brand communication efficiency and user cognitive costs.

"Struggled for a whole week, still haven't decided on a name for the new kitten at home" - this is a common concern for many new pet owners. According to a survey by the American Pet Products Association (APPA), 72% of pet owners spend 3-7 days naming their pets, and some even delay pet registration procedures due to naming disagreements. Seemingly simple pet naming not only carries the owner's expectations for their beloved pet but also directly affects subsequent training and interaction effectiveness.

"Changed 10 online names but still feel ordinary, always get drowned out when browsing similar accounts; want a eye-catching ID in games, either already registered or seems exaggerated; want to build a persona as a blogger through online name, but can't find a direction that fits and is memorable." This is a common problem encountered by 78% of users in online name selection according to a social platform survey. Online names are no longer simple 'labels', but social business cards, persona tags, and even affect content communication efficiency.

"I built the plot framework perfectly, but got stuck on the names of the two protagonists - wanting them to fit the character design, afraid of being cliché, and worried readers won't remember them." This is a common pain point for 38% of respondents in a 2025 creator survey on a web novel platform. Novel character naming is never simply 'giving a label' - it's the character's first business card, an implicit expression of the worldview, and can even affect readers' reading engagement and work dissemination.

"After 3 months of opening, customer flow never improved, until I changed the store name, and revenue increased by 28% in the first month." This is a real experience from a friend who runs a community restaurant. Many merchants in the early stages of entrepreneurship often overlook the importance of store naming, casually choosing a name and rushing to open, not knowing that the store name is the brand's first business card, directly affecting user memory, willingness to spread, and conversion effectiveness.

Received a message from an independent singer in the backend: "I released 3 singles under my real name, plays always stuck at a few thousand. After changing to a stage name that fits my music style, my first new song reached over 100,000 plays in a week, and even had talent agencies actively contacting me." This is not an isolated case. Industry research shows that 82% of artists and self-media creators believe that a suitable stage name can shorten the personal brand building cycle by 30%.

"Spent 3 months finalizing the brand name, but it was rejected after trademark registration submission, all early promotion investment went down the drain" - this is a real experience from a startup founder. According to China Trademark Office 2025 public data, the annual trademark application rejection rate is as high as 32%, with 60% of rejections due to improper trademark naming, either lacking distinctiveness or conflicting with prior rights.